Content Writing and Other Stories

Narrative Design and Formats (CT-Alodokter3)

In this module, we will expose you to the concept of narrative design and its role in streamlining the logic of your writing. Moreover, you will also learn about three qualities in narrative content: informative, persuasive, and credible.

Key benefits:
Build a coherent narrative to suggest action and response
Lead by creativity and authenticity, as well as a deeper understanding of what good content writing can accomplish
Understand different types of content: articles, infographics, argumentative writing, data analysis, presentation
  • Freewriting
  • Lecture I: Worldview vs. Perception
  • Reading Material: Narrative is the Most Powerful Design Tool
  • Reading material: Tell Stories with Data
  • Lecture II: The Story
  • Reading Material: HBR How to Tell A Great Story
  • Reading Material: Learning Freytag's Pyramid
  • Video: The Spring
  • Video: First Date
  • Video: Burt Talks to the Bees
  • Reading material: Unto Others
  • Lecture III: Perspective
  • Handout: Commonly Confused Words
  • Course evaluation
  • Assignment
Completion rules
  • All units must be completed
  • Leads to a certification with a duration: Forever