The Art of Discourse

Five Cannons of Rhetoric (AoD2-Traveloka)

In this module, you will learn about the building blocks of effective communication — essentially, the keys to structuring one’s delivery in a public or social setting. Using the five cannons of rhetoric, you will know the many ways you can structure your message with the end goal of convincing the target audience.

• Able to set strong parameters when building a message
• Able to choose the most effective language, tone and details in delivering a message
• Able to craft memorable stories and pace their timing
  • The Five Cannons
  • To Better Connect Master the ... Pause
  • Drafting Your Speech
  • Simple Concepts: Context, Impact and Value
  • Group Assignment: Product Speech
Completion rules
  • All units must be completed